Your LinkedIn page is a great way to build your personal brand, make connections, and advance your career. It lets you show off your skills, experiences, and successes to a large group of professionals and possible employers. In this guide, I will give you helpful advice on how to make your LinkedIn page stand out and get the right people's attention.
Profile Picture and Banner: Pick a professional picture that looks good. Wear the right clothes and keep an approachable but professional look. Make sure the lighting is good, and the background is clean. Smile and show confidence. A LinkedIn header should look good, be professional, and be related to your brand. Include a professional headshot, a high-quality image, a short headline, your contact information, and keywords related to the job. Keep the style clean, make sure it's the right size (1584px x 396px), and make sure it works on mobile devices.
Headline: Write an exciting headline showing your skills, specialization, or job goals. Use keywords related to your page to make it more visible in search results. Keep it short and exciting.
Summary: Write an interesting summary of your career journey, skills, and accomplishments. Talk about your unique value offer in a conversational style. Show off your interests, goals, and best qualities. For search optimization, use keywords that are specific to your business.
Experience: Make a list of all your jobs, going backward in time. Tell them your job, where you work, and when you started and ended your position. Give short, clear bullet points that describe your duties, accomplishments, and significant efforts. Use specific measurements or measurable results to measure what you've done. To make your writing more interesting, use action verbs.
Education: List the institutions you've attended, the degrees you earned, and the years you spent there. Include any honors, awards, or coursework that is important. Add programs for career development or certifications.
Skills: Write down a list of your most important technical and non-technical skills. Choose carefully and make sure the skills you list are relevant to the business or career path you want. Get recommendations from people you know who can vouch for your skills.
Projects and Publications: List any crucial projects, studies, or writing you have done. Give a summary and a link to more information.
Recommendations: Ask coworkers, bosses, or teachers who know you well to write recommendations about your skills and character. Offer to write suggestions for others to get them to do the same for you.
Volunteering and Causes: Show off any volunteer work you've done for neighborhood projects. Show that you care about social issues and draw attention to any leading roles you've had.
Additional Sections: You can make your profile even better by adding sections for languages, certifications, organizations, or classes. Share relevant blog posts, articles, or other content connected to your industry to show off your knowledge and get your network involved.
Networking: Get in touch with professors, experts in your area, coworkers, former students, and people with great power in your industry. Add a short message to your connection request that tells them why you want to join. Talk to others by leaving comments, sharing important content, and joining discussions about your industry.
Regular Updates: Make sure to regularly add new skills, experiences, or achievements to your profile. Share ideas, articles, or updates to stay active in your network and be seen.
Making a great LinkedIn profile is an investment in your career growth that will pay off. By following this complete guide, you can make an online presence that shows off your skills, experiences, and goals in an engaging and powerful way. Remember to be professional, interact with your network, and use LinkedIn as a powerful tool to advance your job and meet new people. Please spend some time on this; it could lead to tremendous success that you don't even realize it.
Here are a few LinkedIn profiles you can refer to for suggestions:
For more tips and tricks for LinkedIn, I highly recommend following this playlist.